Workshop: Teaching the Business Model Canvas with Alex Osterwalder

Workshop: Teaching the Business Model Canvas with Alex Osterwalder

Join us Aug. 3rd to learn how to… Teach the Business Model Canvas (BMC) from the creator himself, Dr. Alex Osterwalder!Alex Osterwalder Teaching Business Model Canvas Workshop August 3rd

TeachingEntrepreneurship.org and Alex are hosting a free workshop on how to use his industry re-defining tools: Business Model Canvas, Value Proposition Canvas, etc.

Join us to get exercises to engage students in :

  1. Business model thinking &
  2. Testing business ideas

The session will start with Osterwalder walking you through a number of BMC exercises of varying difficulty and engagement. Then he’ll introduce exercises to teach the mechanics of experimentation.

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For more on Dr. Alex Osterwalder, check out his company Strategyzer and his suite of books being used in entrepreneurship classrooms around the world.

Missed the event? Check out our 3 part series on what we learned from Dr. Alex Osterwalder, so you can also learn from the creator himself.

In this article, the first in a 3-part series, we’ll structure Osterwalder’s exercises into easy-to-implement lesson plans you can use with your students.

In the first step of his process, Alex introduces students to the different components of the BMC by having them match the business model hypotheses to the appropriate boxes of the canvas. In this second step, Alex helps students learn to write their hypotheses by asking students to complete partially finished BMCs.

In the first step of his process, Dr. Alex Osterwalder introduces students to the different components of the BMC by having them match the business model hypotheses to the appropriate boxes of the canvas. In the second step, Alex helps students learn to write their hypotheses by asking students to complete partially finished BMCs.

In this third step, Alex helps students learn how to use the Business Model Canvas as a tool to prioritize their business models’ riskiest assumptions so they can design tests to validate them.

 

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