Improved: Pilot Your Purpose v2

Improved: Pilot Your Purpose v2

Not every student dreams of becoming an entrepreneur but…
Every student yearns to find their purpose.

Regardless of their entrepreneurial ambitions, helping students define their purpose will give them a reason to learn entrepreneurial skills. Whether they want to help refugees find jobs or help student-athletes avoid injuries, helping students discover their passions is key to keeping them engaged.

What’s Your Purpose?

The original Pilot Your Purpose is extremely popular with students because it helps them identify their interests, skills, passions, and desire for impact.

Teaching Entrepreneurship Pilot Your Purpose Exercise

After completing the exercise, students develop a purpose statement they can “pilot” throughout your course. As a result, your class becomes a way to pursue their purpose.

Integrating Purposeful AI 

Of course, for some students, introspection can be difficult. So we updated the exercise to leverage AI brainstorming prompts to help them discover passions they may not think of on their own:
ChatGPT prompt to help students generate ideas they may be passionate about
Note: if you or your students don’t have much experience with AI in the classroom, or you’d like to provide them a functional understanding of how it works, check out our Birds & Bees of Artificial Intelligence exercise.

Celebrate Their Purpose

Several more steps are outlined in the lesson plan below, but once students have identified a potential purpose, give them a chance to celebrate what excites them and have them create groups of 2 – 3 students and invite them to share with one another.

Pilot Your PurposeThen ask students to share their purpose with you by either:

  • Sharing their slide deck with you
  • Presenting their purpose to the class
  • Recording a video presenting and posting it on the class discussion board

Learning about what motivates your students will provide you with insight to help you address their needs, and will naturally increase engagement.

Connect it to Your Course

We use this exercise as the first lesson in our comprehensive entrepreneurship curriculum and strategically revisit it throughout the course. That helps make entrepreneurship skills personally relevant to students, regardless of their desire to “become an entrepreneur.”

By making your class about their purpose, whether or not they want to be entrepreneurs…

Your students have a reason to learn entrepreneurial skills.

Get the New “Pilot Your Purpose” Lesson Plan

We’ve created a detailed lesson plan for the “Pilot Your Purpose” exercise to walk you and your students through the process step-by-step.

Get the Lesson Plan


It’s free for any/all entrepreneurship teachers. Please feel free to share it.

Coming Soon…

We will be sharing more engaging exercises like this one!

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